Custom software for mountain-town businesses.
Higher Agency is an AI-native software shop for founder-led companies in Truckee, North Lake Tahoe, and Reno. We build the systems your business runs on, in weeks, at a fraction of what a city agency charges. And you own every line of it.
Software built for seasonality
Mountain-town businesses run on a rhythm the big SaaS platforms were never designed for. Winter and summer peaks, shoulder-season quiet, staff that turns over with the snow. Lodging and property management juggling booking calendars across three platforms. Outfitters and rental shops whose busiest week generates more data than the rest of the quarter. Contractors and trades booked out a year, running the whole operation from a phone.
Off-the-shelf software treats every month the same, so owners here end up doing the reconciliation by hand. We build systems designed around your actual season: booking and reservation tooling that talks to your marketing, dashboards that show the winter and the summer business side by side, and automations that scale up for peak weeks without hiring for them.
What we build
CRMs shaped like your operation instead of a Bay Area sales team's. One dashboard for revenue, occupancy, web traffic, and email in the same view. Marketing machinery that keeps working through the season when nobody has time to touch it. Website rebuilds and platform migrations that free you from the developer you can never reach. Fixed price, live in weeks, and the FAQs cover the details.
Operators, not a dev shop
We've run businesses ourselves: twenty-five years of sales and marketing leadership, agency ownership, and ecommerce. Small mountain-town companies shouldn't have to explain to a contractor why the busy season matters or why the tool has to work from a truck at the trailhead. You describe the problem in plain terms; we've usually lived some version of it.
Working with us from Truckee or Tahoe
Most first conversations are a thirty-minute call, and most builds go live in two to six weeks with a fixed quote up front. We work with businesses across Truckee, Tahoe City, the North Shore, and Reno, in person when it helps and remotely when it doesn't. Everything we build runs in your accounts, on your data, with your name on the code. If we disappear tomorrow, your system keeps running.